How to Create More Effective Student Marketing As many as 25% of email addresses collected today are invalid, which means about one in four prospective students aren't receiving your email. Higher ed institutions can best connect with students and market effectively when they have clean, organized methods for collecting and verifying data. In our latest playbook, discover 4 ways higher ed institutions can create more effective and less expensive student marketing to boost engagement and improve enrollment. Highlights include: - Optimizing and authenticating data to ensure data integrity
- Leveraging a personalized approach to stand out in the crowded higher ed landscape
- Automating outreach at key stages across a student's decision-making journey
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