Leveraging Customer Engagement for a More Flexible Grid The increasingly important role of customers can be seen in how their behavior affects a utility's ability to effectively balance supply and demand of the grid. And as the need for a flexible grid grows, utilities must accommodate personalized unique customer experiences for residential energy customers. In our playbook, we explore how the use of technology will be key to catering to customer needs in order to achieve mass scale load flexibility. We'll also cover: - Customer engagement as a fundamental utility priority
- The primary target audience for utilities
- How to deliver a personal, automized experience for customers
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