April 27, 2021 | Today's news and insights for finance leaders Note from the editor Although the coronavirus blindsided all industries, collapsing demand especially bruised airlines, restaurants, retailers and other customer-facing sectors.
As the economy shows the beginnings of a boom, CFOs in the most challenged sectors are seizing the opportunity to regain lost ground and, perhaps, expand market share. Their recovery strategies might prove helpful for financial executives in less-beleaguered sectors who aim to make the most of resurging demand.
Today, in the first article of a three-part series, CFO Dive explores the plans for revival by Spirit Airlines and its rivals. Future articles will describe how CFOs at retailers and restaurant companies are getting ready to ride the rebounding economy.
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