Frozen food startup launched by former Walmart buyers

Counter raises $1.2 million in seed round ahead of Sam's Club launch.

Having difficulty viewing this message? View it in a browser. forward subscribe April 14, 2023 THE MOST READ STORIES OF THE WEEK 1 Former Walmart buyers launch frozen food startup 2 Slideshow: New menu items from Culver’s, Firehouse Subs and Arby’s 3 Tate’s takes off under Mondelez ownership 4 BBU debuts Entenmann’s ice cream sandwiches 5 Will egg prices ever return to normal? SPONSORED MESSAGE Imagine the porkabilities. Prairie Fresh USA Prime uses our industry-leading proprietary technology to select premium cuts based on superior marbling, color and tenderness. PEOPLE ON THE MOVE Rich Products executives join industry boards Four to new roles at key organizations. Snacks maker expands sales team Jackson’s hires three to new positions. Barry Callebaut makes change at CEO Peter Feld steps in for Peter Boone. New chief marketing officer hired at Barilla Ilaria Lodigiani has been with the company since 2021. Illes Foods hires former Bimbo Bakeries supply chain exec Elsy Ocejo is the first vice president of supply chain in the company’s 100-year history. Hiland Dairy promotes Beaman to president Rick Beaman takes over as president from Hiland’s longtime leader Gary Aggus, effective April 1. Juhnke to take helm at Michigan Sugar Co. Comes from sugar, food processing industries. Flashfood names chief brand officer, partner development head The leadership additions come shortly after Nicholas Bertram was named president of Flashfoods in February 2023. ofi cocoa names new CEO Saraon to succeed Manley in May. FrieslandCampina names new CEO Jan Derck van Karnebeek was most recently CEO for GreenV, a horticultural solutions company. Webinars - Active Apr 19 2023 Food Entrepreneur Experience — The Future of Functional May 10 2023 Trends & Innovations: The promise of precision fermentation Subscribe to Food Business News and get print or digital access today! Free Magazine Subscription To ensure delivery to your inbox, add foodbusinessnews@sosland-email.com to your address book or safe sender list. This is an unmonitored email address and replies will not be responded to. If you have questions or comments, please email us at subscriptions@sosland.com. Update your account     Forward     Subscribe     Unsubscribe THE MOST TRUSTED RESOURCE FOR FOOD INDUSTRY PROFESSIONALS ©2023 Sosland Publishing® 4801 Main Street, Suite 650, Kansas City, MO 64112 Privacy Policy