Nov. 02 - No stimulus, wary consumers set the tone for holiday 2020

The Senate's stimulus breakdown is the last thing retailers needed; Will toys' pandemic-driven growth continue into the holidays?; The Backroom: How retailers are navigating holiday 2020; Online holiday sales to reach $189B, Adobe says View online | Sign up | Forward

Brought to you by Retail Dive Holiday Edition Weekly edition | Nov. 2, 2020 The holidays are here. Where's the consumer? Uncertainty about the pandemic and the economy is defining the season as retailers try to coax customers to spend early on all channels. The Senate's stimulus breakdown is the last thing retailers needed The lawmakers adjourned this week without agreeing to a new stimulus package, essentially taking billions of holiday spending with them. Will toys' pandemic-driven growth continue into the holidays? The category, struggling since the death of Toys R Us, has gotten a boost this year as desperate parents try to keep their kids entertained. Sponsored Content by Salesforce The do's and don'ts of holiday retail messaging in 2020 What will it take for retailers and brands to stand out during this historic holiday season? Read the blog. Podcast The Backroom: How retailers are navigating holiday 2020 As the season kick-starts earlier than ever, the industry braces for a fourth quarter plagued by uncertainty. Online holiday sales to reach $189B, Adobe says E-commerce sales are expected to surpass $3 billion daily between Nov. 22 and Dec. 3.  Amazon to hire 100K seasonal workers Other retailers, like Walmart and Target, have also hired for roles devoted to same-day services or e-commerce fulfillment during the holidays.  Stat of the Week $56 billion Amount in online sales projected between Nov. 1 and Nov. 22 What We Are Reading Modern Retail Why the holidays may upend American malls WSJ Shopify Could Own Black Friday Vogue Business US holiday shopping is moving online. How can brands prepare? Reuters Amazon's prep for holiday sales rush, pandemic in focus CNBC On Alibaba's Singles Day, Chinese consumers look to spend more, shift away from American brands Countdown to Black Friday

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