Weekender: Will Clubhouse be the next social media platform for marketers?

Signup | Forward Weekender Feb.​ 20,​ 2021 | A roundup of this week's most read stories

BROUGHT TO YOU BY — Bazaarvoice Virtual Event: World Summit 2021 World-class speakers, industry trends, predictions, masterclasses, and more. Join us at the Bazaarvoice World Summit March 9-10. Save your seat.   Will Clubhouse be the next social media platform for marketers? The parent company of Burger King and Popeyes jumped on the buzzy app last week, opening the possibility of another digital channel for brands. Jameson pays drinkers to take time off on St. Patrick's Day As the holiday lands near the anniversary of the pandemic's onset in the U.S., the effort ties into research around consumers not using their vacation days. P&G's Old Spice to open first barbershop, doubling as content studio The barbershop will serve as a test lab to develop new products and marks a return to experiential stunts that the COVID-19 pandemic paused. Sponsored Content by Bynder The art of brand storytelling Download now to learn how creative content brings a brand story to life and differentiates from competitors. McDonald's escalates chicken sandwich wars with merch drop A capsule collection for the new Crispy Chicken Sandwich includes a hoodie and a vinyl record with a track that will be in the chain's advertising. Brand marketers stick to trust-building strategies forged in 2020's fires, study finds More than three quarters of brands surveyed by Iterable plan to continue their messaging around social issues in 2021. Inside the World of Influencer Marketing Explore consumer trends driving growth in influencer marketing as well as how TikTok and Instragram are actively moving to support monetization for influencers in this Trendline. Access Now From Our Library Trendline Latest trends and developments in influencer marketing Webinar - on demand 3 Vulnerabilities of Location-Based Marketing Data Zenreach Case Study Raising the B2B Bar: Bringing B2C Growth and Opportunity to B2B Ecommerce Big Commerce Playbook 4 Strategies to Delivering Personalization at Scale Cognizant View all resources Best of What We're Reading Ad Age Brands try to 'seize the freeze' of winter weather The Wall Street Journal Omnicom Beats Expectations but Urges Caution as Pandemic Continues CNBC Why an emboldened Walmart is looking to beyond retail for future growth Bloomberg Europe Publishers Turn Up Heat on Facebook After Australia Spat Variety How Cameo Generated $100 Million Last Year From Celebrity Shout-Out Videos Variety Under Pressure From Australia, Facebook and Google Make Opposite Moves Suggest a story we should read Upcoming Event How Nestle’s Garden of Life Attracted New Customers With Their DTC Approach March 2, 2021 - March 2, 2021 | Webinar 2pm ET Dive Into a Topic Mobile Creative Social Media Video Analytics Apps Influencer Marketing Marketing Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5f93078d7aa51972095c9316

More Than A Newsletter Related Publications Retail Dive | Social Media Today Connect With Us Twitter | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 10+ million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc. 1255​ 23rd Street NW, Suite 550, Washington,​ DC 20037. We value your privacy. We won't share your email address with anyone else without your permission. This message was sent to edwardlorilla1986.acciyo123@blogger.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip