Research finds more people are avoiding chemical-sounding ingredients.
IFIC finds more people are avoiding chemical-sounding ingredients. |
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| Natural preservatives, better-tasting protein sources assist formulators. |
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Selecting the right color source and form of packaging extends shelf life. |
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Startups bring transparency, sustainability to bars, gels and powders. |
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Advancements in ingredient technology lead to more authentic alternatives. |
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| Beverage innovators are moving beyond shorter ingredient statements. |
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Clean label meats lean on natural extracts and ferments. |
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Clean label promotions are possible with milk protein, collagen. |
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